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August Issue: Storytelling and Branding Identity
Storytelling is one of the most powerful and meaningful tools that we have at our disposal. It is particularly important ... -
Core Values Define Your Brand
Inspire, drive, and define your brand While a clearly articulated Strategic Plan aligned with our organization’s Mission and Vision are ... -
Stories That Matter
Author: Robert Killen, Director of Lane Small Business Development Center “What defines your business?” Of all the opening lines I ... -
Mediums of Relaying Stories
Creating awareness around your product, brand, or business is one of the first things we learn in Marketing 101. However, ... -
July Issue: Summer in the South Willamette Valley
Summer has officially started on Friday June 21st 2019, marked by the summer solstice, which is the longest day and ... -
Summers Sell in the South Willamette Valley
Here in the south Willamette valley we don’t much mind our gray skies and rainy days knowing they keep our ... -
Tourism in Lane County
Mckenzie River Rafting, photo courtesy of TnT Whitewater Rafting Article written and submitted by Andy Vobora, Eugene Cascades & Coast ... -
Food and Beverages
Lane County is enjoying a wave of new business in the food and beverage industry. Eating and drinking establishments are ... -
Summer Sports
This June, the Springfield Chamber was proud to host LunchVox: Business at Bat, a presentation on embracing diversity and inclusion ...